The McDonnell Group

The McDonnell Group delivers a unique trilogy of energy and technology focused marketing services: Research, Strategy, and Public Relations.

We provide expert insight and specialized knowledge—of the people, the trends, and the technologies unique to the utility and enterprise software markets.

With our Focus on Practical Methods™, we work closely with your executive team to deliver strategy and advisory services, research-based marketing, and public relations to help you grow and guide your business in a way few can match.
 
Smart Grid Blog

The Smartest Grid Investments Protect The Safety of Utility Industry Linemen First

By Don McDonnell

ATLANTA - Feb 23, 2010 -  No matter how smart the grid becomes, we will always rely on the dedication and professionalism of utility industry linemen when the weather gets rough and systems go down. With the streak of 2010 winter storms that have swept across the USA in recent weeks, there have been an inevitable and largely unavoidable waive of weather related power outages across the Eastern half of the country. Absent a wholesale and impractical effort to move all systems underground (at the cost of untold trillions that many a utility regulator and politician have learned first hand in the inevitable “hearings” after weather related outages), storm induced electric system outages will always be with us in some measure.read more...
 

Grid-Scale Distributed Energy Storage Moves Forward

Ice Energy: Reshape the Future

Reshape the Future

Storing Energy as Ice?

IceEnergyNYTGreenTech

New York Times Online-Green Inc.

California Utilities Tap Energy Storage To Cut Peak Demand

IceEnergyWSJ

Wall Street Journal Online

Research...
means gathering knowledge.

Our industry-focused research experts search out the answers you need to design effective strategy and to make smart business decisions.

Strategy…
means applying knowledge.

Our specialized knowledge of your vertical enhances the relevance of the information we gather. We continue working closely with your executive team, delivering advice and recommendations to help you define and achieve your goals.

Public Relations…
means spreading knowledge.

We help you share your knowledge by raising and refining your profile among industry peers and analysts, market influencers, trade and national media, and national policymakers.