ATLANTA (July 21, 2015) – McDonnell Group, Inc., the leading integrated marketing firm for the energy industry, welcomes Hugo van Nispen to its advisory board. Founded in 2005, McDonnell Group provides its clients with competitive advantage and long-term market leadership by building powerful brands and positioning them for success. Previously van Nispen led KEMA USA as the North American business unit chief through a period of rapid growth and transformation from a technology-focused consulting niche firm into a full-service strategic business consultancy with more than $200M in sales. He later led the combined energy business consulting unit through a merger with GL forming DNV GL, now a global leader with more than 16,000 employees worldwide.
"I've worked closely with Hugo these past several years on important global utility and energy thought leadership efforts with the Utility of Future event and leadership forums, the Smart Grid Sherpa campaign and more," said Don McDonnell, CEO of McDonnell Group. "Hugo is a savvy thought leader who understands the tremendous value of powerful brand leadership in energy, and we're excited to have him join our advisory board." McDonnell Group's non-fiduciary reference advisory board provides MG executive management with insight, counsel and ongoing external perspectives to support growth.
Prior to joining KEMA, van Nispen served as a vice president at CSC Index and later Accenture. He is a graduate of The University of Notre Dame and received an MBA in Finance from the Stephen M. Ross School of Business at the University of Michigan. Hugo lives with his family in Illinois where he was raised in a family of public servants. He presently serves as CEO of his own consultancy 60Hertz.net.
"McDonnell Group has proven itself a valued partner to me for many years, and the company is a thought leading marketing, research and public relations player in the energy industry," said Hugo van Nispen. "I've seen the major value McDonnell Group can build around positive brand exposure and thought leadership in sustained efforts spanning many years."
About McDonnell Group
As the leading integrated marketing firm for the energy industry, McDonnell Group has been creating value for clients while transforming the efficiency of the industries we serve since we opened our doors in 2005. We give our clients competitive advantage and long-term market leadership by building powerful brands and positioning them for success. Serving companies from startups to members of the Fortune 500, McDonnell Group is privately owned and based in Roswell, Georgia.